手機(jī)瀏覽陶衛(wèi)網(wǎng)8月10日，GIANIA意大利·嘉尼亞瓷磚2023浮雕玉新品發(fā)布會(huì)于佛山總部展廳圓滿舉行！
本次發(fā)布會(huì)以“質(zhì)感·再定義”為主題。在行業(yè)產(chǎn)能過剩、同質(zhì)化嚴(yán)重、洗牌加速的當(dāng)下，GIANIA聚勢(shì)革新，煥新出發(fā)，以最具突破性的全新浮雕玉脂釉工藝，開啟質(zhì)感進(jìn)階時(shí)代，共探突圍之路。
本次發(fā)布會(huì)得到了30多家主流權(quán)威媒體的現(xiàn)場(chǎng)支持和報(bào)道，引起行業(yè)內(nèi)外高度關(guān)注，GIANIA品牌效應(yīng)和影響力持續(xù)攀升！
On August 10th, the new relief jade product launch event was held in the exhibition hall of GIANIA Foshan headquarters!
浮雕玉新品首亮相
媒體紛紛打卡稱贊
The new product debuted,
and the media praised it one after another
2023GIANIA浮雕玉系列
觀之，浮雕肌理
觸之，如脂如玉
GIANIA帶著對(duì)質(zhì)感的不懈追求與探索，從多維度的感官體驗(yàn)出發(fā)，以素色美學(xué)為基調(diào)，采用行業(yè)首創(chuàng)最前沿的浮雕玉脂釉工藝，引領(lǐng)現(xiàn)代質(zhì)感磚潮流趨勢(shì)。
2023GIANIA's new relief jade series features relief texture; Touching it is as fat as jade.
媒體朋友在工作人員的指引下進(jìn)行參觀，不斷用手撫摸磚面，感受浮雕玉系列獨(dú)特的玉質(zhì)觸感，并紛紛稱贊有加。
The media visited under the guidance of the staff, and they personally touched the brick surface with their hands, admiring each other.
浮雕玉新品鑒賞區(qū)
浮雕玉部分新品 細(xì)節(jié)實(shí)拍賞析
浮雕玉部分新品 空間應(yīng)用賞析
浮雕玉·冰翡翠系列
浮雕玉·卡梅奧系列
浮雕玉·喬瓦尼系列
浮雕玉·礫巖系列
同時(shí)，展廳內(nèi)還同期發(fā)布了多款1200x1200mm方正大磚新品，受到了現(xiàn)場(chǎng)媒體一致好評(píng)。
Multiple 1200x1200mm new products were released in the exhibition hall at the same time, receiving unanimous praise from the on-site media. 1200x1200MM新品鑒賞區(qū) 1200x1200新品 細(xì)節(jié)實(shí)拍賞析
1200x1200部分新品 空間應(yīng)用賞析
寶格麗系列
洛亞系列
萊姆石系列
品牌演講 精彩紛呈
做質(zhì)感磚的引領(lǐng)者
Brilliant brand speeches Be a leader in the industry's quality bricks
發(fā)布會(huì)上，GIANIA各部門負(fù)責(zé)人發(fā)表主題演講，圍繞品牌、產(chǎn)品、營銷等方面，與現(xiàn)場(chǎng)的媒體朋友們進(jìn)行深入的分享與探討。
Senior executives from various departments of CIANIA delivered keynote speeches, focusing on in-depth sharing of brand stories, product innovation, consumption trends, and other aspects.
GIANIA國內(nèi)營銷部總監(jiān) 余志榮
“堅(jiān)持·迭代"，面對(duì)2023年風(fēng)起云涌的市場(chǎng)環(huán)境，GIANIA堅(jiān)持百年企業(yè)愿景，堅(jiān)持用戶思維，堅(jiān)持產(chǎn)品定位...... 有堅(jiān)守，也有革新。在品牌戰(zhàn)略上，GIANIA順應(yīng)時(shí)代之變，在品牌形象、產(chǎn)品工藝、營銷渠道、推廣傳播等方面持續(xù)升級(jí)迭代，推動(dòng)品牌影響力的再度飛躍。 GIANIA follows the changing times and continues to upgrade and iterate in brand image, product craftsmanship, marketing channels, promotion and dissemination, promoting another leap in brand influence. GIANIA國際貿(mào)易部總監(jiān) 王楚亮 GIANIA立足國際視野，不斷推陳出新，做引領(lǐng)潮流的弄潮兒。今天GIANIA推出浮雕玉及1200x1200全新規(guī)格產(chǎn)品，可謂是”天時(shí)地利人和“。在國際市場(chǎng)一定能打開全新局面。 GIANIA is based on an international perspective and constantly brings forth new ideas. Today, the release of relief jade and 1200x1200 brand new specifications will definitely open up a new situation in the international market. GIANIA市場(chǎng)部總監(jiān) 黃妙麗 “無質(zhì)感，不品牌”，砥礪前行11載，GIANIA始終專注、專一地深耕質(zhì)感磚領(lǐng)域，走特色化產(chǎn)品道路。以“質(zhì)感”為魂，以創(chuàng)新為驅(qū)動(dòng)，以長期主義做品牌。 For the past 11 years, GIANIA has always been deeply committed to texture bricks and has taken the path of distinctive products. Driven by innovation and branded with a long-term approach. GIANIA產(chǎn)品研發(fā)部總監(jiān) 劉金龍 本次新品采用行業(yè)首創(chuàng)的浮雕玉脂釉工藝。研發(fā)團(tuán)隊(duì)走訪歐洲各國，在色料色釉以及工藝技術(shù)等方面反復(fù)打磨，從極致五感—設(shè)計(jì)感、色感、光感、觸感、空間感五大維度出發(fā)，使浮雕玉的細(xì)節(jié)質(zhì)感得到全面進(jìn)化，更貼合年輕一代消費(fèi)群體的審美追求。 team visited various countries in Europe and repeatedly polished the color materials, glazes, and craftsmanship, resulting in a comprehensive evolution of the detailed texture of relief jade. 媒體大咖 精彩點(diǎn)評(píng) 共話新品 探討發(fā)展之道 Media tycoons' exciting reviews Talk about new products together 在媒體互動(dòng)環(huán)節(jié)，媒體朋友們紛紛發(fā)表個(gè)人見解，暢談浮雕玉新品的潛力與發(fā)展前景，現(xiàn)場(chǎng)氣氛熱烈。 At the event, media friends gathered around, expressing their personal opinions and discussing the potential and development prospects of new relief jade products, creating a lively atmosphere. 媒體大咖現(xiàn)場(chǎng)點(diǎn)評(píng) 李作奇 中國建筑材料流通協(xié)會(huì)執(zhí)委副會(huì)長、陶瓷衛(wèi)浴經(jīng)銷商專委會(huì)主席、《中國陶瓷家居網(wǎng)》、《衛(wèi)浴頭條網(wǎng)》創(chuàng)始人 羅青 中國建材流通協(xié)會(huì)副會(huì)長、《建材天地》全媒體創(chuàng)始人 金亞范
國促會(huì)制造與建筑專業(yè)委會(huì)長、智造聯(lián)盟董事長
劉振華
《中國陶瓷網(wǎng)》總經(jīng)理
申志
佛山直線傳播主編
霍銘炎
《陶城報(bào)》辦公室主任
曾新亮
《陶業(yè)首腦》作者、廣東省書法評(píng)論家協(xié)會(huì)副秘書長、資深媒體人
冷先橋
世界藝術(shù)文化學(xué)院榮譽(yù)文學(xué)博士、廣東散文詩學(xué)會(huì)副會(huì)長、《陶瓷世界》主編
閆守罡
新浪家居陶瓷
衛(wèi)浴行業(yè)全國總經(jīng)理
梁源
私伙局家居頻道總經(jīng)理
梁偉業(yè)
華南家居網(wǎng)總經(jīng)理
在互動(dòng)交流中，數(shù)十位媒體大咖點(diǎn)評(píng)內(nèi)容豐富、視角專業(yè)。其中，破局、創(chuàng)新、專注、質(zhì)感磚佼佼者......是媒體大咖現(xiàn)場(chǎng)點(diǎn)評(píng)的高頻關(guān)鍵詞，這是對(duì)GIANIA品牌的高度認(rèn)可，同時(shí)也對(duì)GIANIA未來發(fā)展具有深遠(yuǎn)的指導(dǎo)意義。
Dozens of media influencers commented on rich content. Among them, those who break the game, innovate, focus, and excel in texture bricks It is a high-frequency keyword for media experts to comment on on-site. 發(fā)布會(huì)大合影
至此，”質(zhì)感·再定義“GIANIA浮雕玉新品發(fā)布會(huì)圓滿結(jié)束！
At this point, the GIANIA relief jade new product launch conference has come to a successful end!
